As hard as it is to believe, we are quickly approaching the year 2018. And in 2018, if you’re a brick & mortar business like a restaurant, clothing store, doctor’s office, gym, hair salon, or wellness center, your marketing conversation needs to revolve around how you can expand your brand awareness and gain new business using online platforms, email marketing and social apps such as Facebook, Instagram & Snap. This is even more important if you’re an e-commerce business or modern real estate agency solely reliant on traffic through digital avenues.
Whatever your business may be, if you don’t have your Google My Business Listing claimed & optimized, you are missing out on controlling how your locations will appear to customers in Google searches, on Google maps, and within Google + and Waze. You’re also missing out on the search engine optimization (SEO) benefits and favoritism you’ll get from Google with a fully verified business listing.
With google accounting for over 65% of searches worldwide according to searchengineland.com, claiming your business with Google is overwhelmingly important to ensure that the details about your business, such as its location, hours of operation, and its appearance on Google maps are all optimized and accurate. Plus, new features to Google My Business purportedly include a Question & Answer Section in Maps and a cool messaging feature that allows you to chat with your local customers directly via your Google panel in mobile search.
If you’re one of the businesses that has not yet verified & claimed its business with Google, you can claim your business listing here. And if you don’t already have a Gmail account, you’ll have to sign up and create one. But don’t worry, the added SEO benefits and business vindication will be well worth the brief process of setting up a Google email address.
If you need help with setting up your Google My Business Listing, you can always contact me for a complimentary consultation.
Ross E. Pitcoff, Esq.is one of the most sought after Facebook Advertising Consultants and Online Marketing Experts in the Online Business Community. He is known for generating increased profits & revenue for businesses while cultivating longstanding relationships with his clients, without being obnoxious or salesy. He is also a licensed attorney in the States of New York & New Jersey.
Questions? Comments? Contact Ross at email@example.com or via telephone at (646) 580-3035.